Primo is a physical programming interface designed to teach children age 4 to 7 basic programming logic without the need for literacy.

The goal of the game is to guide a smiling robot called cubetto to his destination by creating instruction sequences using colourful and intuitive instruction blocks.

By creating these simple algorithms children learn the logical foundations of programming, necessary for more advanced coding later on in life.

Primo is an intuitive and tactile product, designed with natural materials that hide all the electronic parts, providing children with a magical and playful learning experience


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